get strong
we build real muscle (the thing your metabolism and your hormones have been begging for). no more punishing cardio that leaves you softer.
strength + hormone coach for women 30+
you run the team, the household, the group chat, and you execute everywhere except in your own body. that's the one thing you can't delegate, and it's the thing i fix. strength + hormone coaching for women 30+ who are done starting over.
what the audit gives you
best fit: women 30+ who train hard, eat "clean," and still feel puffy, tired, or stuck.

you've tried. god, you've tried. the cutting, the 6am cardio, the eating less and doing more… and somehow you ended up puffier, more tired, and less sure of yourself than when you started. and somewhere in there a quieter fear crept in. that maybe this isn't a strategy problem. maybe it's a YOU problem. maybe this is just who you are now.
let me say the real real: that fear is wrong. you run an entire life on discipline. you were handed the wrong plan and told to try harder, and a plan is a thing we can change. so let's change it.
because you don't want to be having this exact conversation with yourself again in five years. and you know it.
if a few of these land a little too hard, you're exactly who i built this for.
all of it is information about what your body needs. let's read it.
we build real muscle (the thing your metabolism and your hormones have been begging for). no more punishing cardio that leaves you softer.
we work upstream on the inflammation, cortisol and under-fueling, so the puffiness, the 3pm crash, and the cravings settle.
a plan you can keep, so this stops being the one corner of your life you quietly feel like you're losing.
my signature 1:1 framework
the middle path between discipline and intuition. strength and softness.
you train with precision and you fuel on purpose, and the two finally start working together. we rebuild in three phases, in the order that holds.
step one: regulate
before we touch macros or training volume, we calm the noise. we lower the inflammation, steady the cortisol, and get you actually fueling again so your body stops bracing and starts responding.

step two: refuel
now we feed your metabolism on purpose. we walk your calories up, anchor your protein, and use food to support thyroid, adrenals and cycle hormones, the exact opposite of what your last 'cut' did to you.

step three: forge
this is the part that changes how you look in your clothes. we trade hours of cardio for focused, heavy lifting (3-4 days, that's it) so you build the muscle that gives you tone, posture, and a metabolism that finally works for you.

step four: flourish
this is the part most programs skip. once your body's responding, we hand the wheel back to you. you stop needing the macro tracker, the check-ins, the someone-tell-me-what-to-eat panic. you have the data, the muscle, and the actual lived proof that your body works. you run it from here.
inside 1:1 coaching
the phases above are the WHAT. this is the HOW. the rhythm, the support, the guardrails that make the difference between "another program" and "the last time you have to do this."
01
in-app messaging + weekly check-ins with me directly. same-day answers on weekdays — no chatbot, no junior coach, no demands for photos of every plate. you're an adult; i coach you like one.
02
macros calibrated to your training load, cycle phase, sleep, stress and goal — not a generic template. some weeks the science calls for a deficit, some weeks a strategic refeed or maintenance. you'll finally understand the WHY, not just the number.
03
a progressive lifting program and a cardio prescription built for the body you're actually trying to build — strength, body comp, performance, longevity. delivered in the app, scaled to your equipment, your joints, and your week.
04
energy, mood, sleep quality, hunger, recovery, libido, cycle — these aren't "soft" metrics, they're the early read on whether the plan is working. we track them weekly and adjust before the scale ever has to.
05
end of every week you send your check-in: numbers, training, how you felt. you get a personal video back from me walking through what i'm seeing, what we're changing, and exactly why. real coaching, on camera, every week.
06
programming and nutrition decisions are grounded in current research on women's physiology, hypertrophy, energy availability, and metabolic health — not whatever's loud on instagram this month.
your week with me
the loop runs every week. enough structure to make progress inevitable, enough room to live a life worth being in shape for.
mon
new training + nutrition targets drop in the app
tue–sat
train, fuel, recover — log how you feel
any day
message me in the app when something comes up
end of week
check-in + personal video breakdown from me
real FBM Academy 1:1 clients.
felt like she was "slipping away" from herself
down 30 lbs and back to biking and hiking. learned macros as nourishment, not restriction, sorted chronic hives holistically, and got herself back. proof it's possible at any stage.
terrified to eat more
lost 15 lbs, built lean muscle, and finally stopped fearing food. got strong enough to move to costa rica and learn to surf, and has held her results 18+ months without tracking.
postpartum and unsure
down 15 lbs and into pants she couldn't fit even before pregnancy. rebuilt her strength after childbirth and went from uncertain to genuinely confident.
stuck in self-doubt
found the middle ground between her limiting beliefs and what she's actually capable of, with the nutrition + training knowledge to keep going on her own.
before & after
not 8-week before/afters. these are women who kept it — months and years out.





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in their own words
tap to play. real clients, unscripted, on what changed.
"i finally stopped fearing food."
— HANNAH
"strongest i've felt in a decade."
— KELLIE
"no more all-or-nothing."
— JAMIE
"i actually trust my body now."
— GINNY

i have a master's in physiology and i STILL spent a decade doing everything wrong. running, orangetheory five days a week, eating less and less, getting puffier and more exhausted and quietly wondering what was wrong with me. (spoiler: nothing was. same goes for you.)
what finally worked was getting off the pendulum, the swing between "muscle mommy" discipline and "woo-woo" surrender, and finding the middle: training less but with precision, eating more but on purpose, letting strength and softness work together instead of fighting. now that's what i do for women 30+ who are done white-knuckling it. the science to back it, the lived experience to actually get it. you haven't failed at this. you've just never had the right system. or someone who actually sees you.
take the 2-minute inflammation audit. it's the same first read i do with every new client. you'll get your result and your actual next step (not another "eat less, move more").